When Johnnie Walker unveiled their new partnership with HBO & Game of Thrones, they asked us to design a campaign that could feel modern and socially savvy, yet stay true to the beloved fantasy world of Westeros. Our response was to create a series of sleek cocktail videos that evoked the qualities of the two brands of whiskies, and also stayed true to the mysterious and dramatic tones of the series. HBO liked our initial boards so much they gave us the famous prop table to feature in our final pieces!
It's not every day that you get an opportunity to combine your copywriting, strategy, design, and production skills to such a degree. Additionally, I was lucky enough to collaborate with the Print creative director to help bring this campaign to life.